Newson wanted to “create a car that was light, likeable, and fun” that people could connect with emotionally. He added that it didn’t have the typical design elements found in most cars, and utilized technology in practical ways (via Allcarindex.com).
Several collaborators built each piece of the completely carbon fiber 021C concept car from the ground up. For instance, Pirelli made the one-off custom tires (via Marc Newson). The wheels were fabricated in Canada, and the wool carpet from New Zealand was woven in Texas (via conceptcarz.com).
The trunk is reminiscent of a pull-out drawer on a modern refrigerator. With its minimalist instrument gauges, the “hovering” dashboard with a unique single-spoke steering wheel design moved up and down as a whole unit (via Marc Newson). The body-width, solo front “headlight” and rear “brake” light was made from a combination of programmable LEDs and a unique fiber optic system (via Tokyo Motor Show).
The pillarless cab featured conventional front doors and rear-hinged back doors that opened carriage style. Furthermore, the seats were mounted to the floorboard in such a way that they appear to be floating, and the front seats swiveled outwards (via Tokyo Motor Show). All the design elements created the illusion that there was far more space inside the cartoonish cockpit than there really was, as the 021C boasted the smallest interior of any other Ford vehicle at the time (via Marc Newson).