Opinions expressed by Entrepreneur contributors are their own. Search engine optimization (SEO) is a crucial part of modern digital marketing and a great skill to learn if you’re trying to make extra money and grow your reputation online. Almost 50% of online shoppers start with a search engine query, which means a business’s search engine …
Opinions expressed by Entrepreneur contributors are their own. Google’s March 2024 Core Update was a seismic event for blogs and website owners relying on organic search traffic. This significant algorithm change targeted low-quality content and AI-generated spam, leading to the deindexing of hundreds of websites in its early stages. The consequences were that severely affected …
Today ― April 8, 2024 ― is the day of the Great American Eclipse that’s expected to cross a large span of the mainland United States. Most of Michigan doesn’t fall in the path of totality, but assuming skies are clear at any point within the 2.5-hour span or so, you can still see the moon …
DETROIT — March Madness made its way to Little Caesars Arena with the Sweet 16, where 1-seed Purdue knocked off 5-seed Gonzaga in downtown Detroit to advance to Sunday’s Elite Eight berth in the 2024 NCAA tournament Midwest region. For the third time in two years, Zach Edey proved to be too much for the …
Opinions expressed by Entrepreneur contributors are their own. Many small business owners view search engine optimization (SEO) as a luxury rather than a necessity. Given the pressures of day-to-day operations and tight budgets, they think of SEO as a complex and technical field dominated by big websites with hefty marketing budgets. This perspective can result …
Opinions expressed by Entrepreneur contributors are their own. Have you ever wondered why some businesses consistently top search engine results? It’s often the smart use of SEO, now supercharged with AI, particularly in keyword optimization. As a technical SEO expert with over two decades of experience in website development and digital marketing, I’ve seen firsthand …
Opinions expressed by Entrepreneur contributors are their own. When others link to your website, Google wants to learn what value you can provide to users — the very reason someone gave you a backlink. That’s where digital public relations (digital PR) comes in. Compared to manual link building, digital PR focuses on teaching a search …
Daylight saving time: When does it start? Ready for more sun? Daylight saving time is right around the corner. Michigan lost an hour of sleep overnight. Daylight saving time starts at 2 a.m. on March 10, 2024, the second Sunday of March. The morning will stay dark a little later than you’re used to, but …
Opinions expressed by Entrepreneur contributors are their own. Websites use link-building to improve online visibility and get noticed among the fierce competition. But here’s the catch: Not all backlinks are good news. On the contrary, some can be downright bad for your online reputation in the eyes of Google. Acquiring poor-quality backlinks from shady websites …
Tread carefully around emotional Beatles fans – the release of “Now and Then,” which uses extracted vocals from a demo John Lennon recorded in his home in the late 1970s, has us “gently weeping.” Lennon, a lauded musician and peace activist, died 43 years ago today. Former bandmates Paul McCartney and Ringo Starr reunited to …