dth: User Additions: It’s a mixed bag for DTH companies

The third quarter saw mixed results for pay DTH platforms, with strong subscriber additions during the ICC Men’s Cricket World Cup in October and November countered by losses in December as subscribers shifted to alternative platforms like OTT and DD Free Dish, industry officials said. The pay DTH industry gained an estimated 1 million+ subscribers …

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Sponsors line up for World Cup at Disney Star

MUMBAI: Disney Star, which has set an advertising revenue target of more than Rs 4,000 crore from the ICC Men’s Cricket World Cup (CWC) 2023, has signed up multiple sponsors for the tournament which begins on October 5. The company has engaged PhonePe, Mahindra, Coca-Cola (Charged), Hindustan Unilever (Glow and Lovely), IndusInd Bank, Mondelez and …

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icc: ICC unveils mascot duo for Men’s Cricket World Cup 2023

Yash Dhull and Shafali Verma, the reigning champions of the U19 World Cup, have officially revealed the pair of mascots for the upcoming ICC Men’s Cricket World Cup 2023. The unveiling took place during an event held in Gurugram on the preceding Saturday. Enthusiasts from all corners of the globe will be given the opportunity …

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