Google may follow Apple in introducing an anti-tracking feature on Android

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Tech big Google is reportedly working on rolling out its personal model of the anti-tracking feature, following in the footsteps of Apple.
As per a report by Bloomberg, the corporate is internally “discussing how it can limit data collection and cross-app tracking on the Android operating system in a way that is less stringent than Apple’s solution.”
The report cites individuals aware of the matter who’ve apparently revealed that the corporate is looking for the steadiness between the calls for of shoppers who’re more and more turning into extra conscious of privateness and the monetary wants of builders and advertisers.
“We’re always looking for ways to work with developers to raise the bar on privacy while enabling a healthy, ad-supported app ecosystem,” a Google spokesman stated in a press release.
The report provides {that a} answer from Google is more likely to be much less strict than that of Apple and won’t require a immediate to choose into knowledge monitoring like Apple’s.
For these unaware, Apple launched Privacy Labels with iOS 14 replace making it necessary for builders to obviously state their privateness insurance policies. Privacy Labels feature is Apple’s means of creating iPhone customers perceive how their private info may be used. These Labels turned necessary beginning December 8, 2020.

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